
Volvo Trucks has had a series of high quality ads as of late. Their latest takes a look at the life of a truck driver. And makes it seem pretty damn cool.
The video attempts to dispel some of the negative stereotypes of truckers and show the public that truck drivers are just like them.
The suave narrative does have some great points. “I’ve hauled stuff you use every day..yet you don’t really know me” is a feeling that many of us know.
Most of it was pretty accurate in my opinion, except the CB part…they can still come in handy (sometimes). Do you think they did a good job at portraying the life of a driver? Let us know your thoughts in the comments below.