This Street Sign Has Drivers Doing A Double Take

This street sign is causing drivers do a double take when passing it from behind.

Reddit user No Fun Here shared the image of a billboard advertisement for Pilsener beer in Costa Rica.

Here’s what it looks like when passing from behind:

This is the same sign from the front, which makes a little bit more sense.

Chances are this unique design was intentional, in order to get passers-by to talk about their brand (and get the internet talking). If that was the case, job well done.

However, causing drivers to turn their necks as they pass by may not create for the safest road conditions…